AiDEA Retail Pharma & Life Sciences Retail Software

Support strategic alignment and cross-department collaboration with centralized, up-to-date information in a single environment—driving more effective retail sales execution.

Powered by Microsoft Dynamics 365 Sales Enterprise

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Your Challenges our Solutions

In the retail channel, visit effectiveness relies on access to up-to-date, immediately actionable information at the point of sale.

AiDEA Retail, integrated within AiDEA Sales, gives teams fast access to the most relevant customer data, including order history and territory-level sales KPIs, supporting faster, data-driven decisions.

The 360° customer view combines partnership agreements, store check-ins, and in-store marketing activities, driving OTC revenue growth and enabling more efficient sales and delivery management.

Principal Use Cases

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Aligned and consistent strategy

Enable HQ strategy execution by providing price lists, promotions, and initiatives aligned with commercial objectives.
Every order reflects shared conditions and priorities, reinforcing engagement at the point of sale.

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360° Order History

Manage differentiated price lists by customer, period, or territory and access complete order history instantly.
Gain greater commercial control and ensure continuity in customer relationships.

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Post-sales support

Share validated order previews and automatically send them to the ERP for invoicing, accelerating administrative processes and enabling order tracking through delivery.

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Data-driven decisions

AI delivers recommendations based on order history, purchasing behavior, and commercial conditions—expanding sales opportunities while ensuring compliance with company policies.

Key Features & Capabilities

Key Features & Capabilities
Multiple device
Key Features & Capabilities
Actionable Insights designed for Point of sales and Pharma Retail needs
Key Features & Capabilities
Multiple commercial conditions available for real-time customization of pricelist and promotions
Key Features & Capabilities
Easy integration with ERP systems
Key Features & Capabilities
Advanced rules to simplify complex orders
Key Features & Capabilities
Designed with the user at the core to allow for quick and accurate order entry
Key Features & Capabilities
Order preference & Customized Reporting
Key Features & Capabilities
AI to support in Sales Data analysis and Orders proposal

How to Implement a Successful Commercial Experience: Our Case Studies in Pharma Retail

Case Study

Retail Revolution: Driving Growth Through Digital Transformation
Dive into our case study to uncover how we accelerated retail success through digital transformation, by leveraging AI-powered solutions.

Case Study

Pharma Retail: Revolutionizing Global Pharmaceutical Operations
Delve into our strategy to develop an HCP customer experience & e-commerce portal.

Related contents:

Related retail watchvideo
Make sure you stay ahead of the game and aligned with your commercial strategy.
Related retail cheatsheet
Prioritize order tracking to boost OTC revenues amid evolving customer behavior.
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Related services:

Customer Experience First
Sales Force Analytical Process
Report Rationalization & Remediation
Digital Analytics & Digital Targeting
Advanced Analytics
Strategic Advisory & Change Management Approach
Next-Best-Action & Actionable Insights
Organizational Services
Customer segmentation & Clustering
Multichannel & Customer Engagement
At the Core of your Data
Area Readiness
Master Data Assessment
Data Mapping
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