Customization, modularity and efficiency: The system is much more than a mere Order Entry system regarding loading incoming orders. Fast, efficient, effective and parameterizable because it has real time updates of all input data and orders plus customer lists, contacts, visit histories and promotions.
Sharing: Of data and all information with corporate systems and with all pharmaceutical market solutions including ERP, CRM, IQVIA and AC Nielsen. The solution is also available from mobiles, both on-line and off-line, and lets you take orders in real time.
Targeting and profiling: The tool permits flexible profiling and consequent targeting of pharmacies and prospects in alignment with corporate strategies. Furthermore monitoring of economic and financial indicators lets you perform an all-round customer profiling.
Retail is a module in the Trueblue Operating Suite that maximizes sales force performance thanks to a system that guides the agent when taking orders and manages promotions depending on territory and sales history. Order registration is made easier and permits repeatability of already-registered orders, management of Transfer Orders, multiple orders, wholesaler orders as well as real time control, even off-line, of discounts and promotions.
This solution is available in a multilingual and multidevice format and can be consulted by Head Office Managers, Area Managers and pharmaceutical representatives. Filters allow analysis of territorial and team sales trends. Performance analyses support the sales force in achieving corporate targets and emphasize their understanding of the territory, ensuring an increase in sales force business, turnover and efficiency.
This tool makes real time monitoring of all sales parameters easier and, in particular, of ROI. A real advantage for the agent but also for the Head Office where immediate benchmarking operations can be implemented to analyze and correct any errors that could impair achievement of corporate targets.
The solution comes with alerts and warnings that simplify the order registration phase and let the agent focus more on promotional aspects than on technical aspects. Canvass planning, loyalty plan management, management of periodically updated price lists and sales campaigns combined with sales analyses and provision of economic-financial KPIs facilitate empowerment of the sales strategies of all pharmaceutical companies.
This tool also includes the possibility of inserting the Account Planning and Action Plan module which facilitates long-term planning of commercial activities that agents must implement at the sales outlet. The module also includes a log analysis and analysis of previous year turnovers to let agents achieve corporate results aligned with preset targets. The Head Office can therefore analyze the activities planned for and carried out for a specific customer, including the area of influence that the pharmacy has over its surrounding territory.
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